McDonalds - Parapapapa
We composed and produced the music for McDonald’s Spain’s 2025 “Para pa pa pa” campaign, created for Pride and celebrating inclusion and diversity across the McDonald’s community. The campaign reimagined the brand’s iconic sonic identity through a new coral arrangement featuring the voices of employees, franchisees, suppliers and collaborators across Spain.
Our work encompassed the musical composition, production, vocal editing and mixing, transforming dozens of individual voices into a cohesive musical piece while retaining the recognisable character of the original McDonald’s melody. The result was a contemporary, human and celebratory interpretation of one of the world’s most recognisable sonic signatures, accompanying the campaign’s audiovisual content and digital rollout.
CLIENT: McDonalds
YEAR: 2025
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Composition (Composer: Néstor Romero Clemente)
Editing & Mixing (Engineer: Jan Pfitzer)
Music Production by LightJar
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McDonald’s Team:
Paloma Cabral: Head of Corporate Impact
Bernardo Lavallén: Manager, Corporate Affairs
True, Team:
Ana Vaquero: PR Consultant
AGENCY: LLYC
Creative Team:
Julio Alonso: Executive Creative Director
Inés de Ninnis
Adrián Poveda
Daniel Rosero
Ana Hernández
Accounts:
Patricia Cavada: Brand&Ad Europe Senior Consultant
Ángela Domínguez: Brand & Ad Senior Consultant
Felipe Corredor: Brand & Ad Consultant
Content Lab:
Paula Frutos: Content & Production Consultant
Mar Fumanal: Content Lab Managing Head
Communications:
Natalia Floría: PR Manager
Carmen Villalonga: Senior Consultant
Darío Fernández: Consultant
Lucía Carballás: Junior Consultant
A NUDO Production:
Directed by por Aitana Sainz
Nacho Medina: Producer
Paola Jiménez: Head of Production
Marta García: Production Assistant
Álvaro Paz: DOP
Andrés Rubio: Filmmaker, Videocase
Iciar Santana: Focus Puller
Elena Martínez-Santos: Camera Assistant
Pablo Alonso, Victor Carrasco, Nil Castillón: Production Assistants
Luis Fco Martínez: Gaffer
Kilowatios Luz: Lighting
Paula Fernández, Juan Carlos Camacho: Dupla Art
Alborada Hernández: Art Assistant
María Solans: Muah
Raquel Force: Sound
Music Production: LightJar
Composer: Néstor Romero Clemente
Editing and Mixing: Jan Pfitzer
Postproduction Vocal Assistance: Haku Yeo & Kasper Miller